Skip to main content
The Conversations analytics panel gives you a quantitative view of how your automations are running. Raw message counts tell you activity; completion rates and drop-off data tell you whether your flows are actually working. Reviewing these metrics regularly helps you identify which flows need revision and where contacts lose interest or get stuck.

​
Overview

Every conversation that passes through Fliqr AI — whether handled by a flow, an AI Agent, or a live agent — is recorded and aggregated here. The panel breaks performance down by time period, channel, and individual flow, so you can compare across dimensions without exporting data manually.

​
Metrics Explained

​
Viewing the Dashboard

1

Navigate to Analytics

From the left navigation, click Analytics → Conversations.
2

Set your date range

Use the date picker at the top of the panel to select the period you want to analyze. You can choose preset ranges (Last 7 days, Last 30 days, Last quarter) or enter custom start and end dates.
3

Apply filters

Use the filter dropdowns to narrow the data by channel (e.g., WhatsApp only) or by a specific flow. This is useful when you want to compare how the same flow performs across different channels.[SCREENSHOT: Conversation analytics dashboard showing a line chart of daily conversations and a channel breakdown pie chart]
4

Inspect individual data points

Hover over any point on the line chart to see the exact count and date. Click a channel segment in the pie chart to filter the rest of the dashboard to that channel.
5

Review the flow funnel

Scroll down to the Flow Funnel section. Select a flow from the dropdown to see impression counts for each block. The widest gap between two consecutive blocks is your primary drop-off point.

​
Reading the Flow Funnel

Each block in a flow records how many contacts passed through it. As contacts drop off at any point — by not responding, closing the chat, or hitting an error — the count decreases. The funnel makes this visible as a series of bars narrowing from top (flow entry) to bottom (flow exit). Drop-off is significant when the gap between two blocks is larger than expected. Common causes:
  • A question with no quick-reply options — contacts who have to type a free-form response often don’t.
  • A long delay block — contacts may re-engage elsewhere before the next message arrives.
  • A confusing or ambiguous message — especially in languages where the phrasing doesn’t translate well.
A low completion rate on a specific flow often means one block is too complex or the next step isn’t clear. Check the flow funnel for the exact drop-off point, then A/B test a revised message for that block.

​
What’s Next

Unanswered Messages

Find inbound messages that no automation handled and build rules to cover them.

Sales Analytics

Track revenue, conversion rates, and order volume tied to your automations.