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A Flow does nothing until something starts it. Publish first, then attach one or more entry points.

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Entry points

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Send a Flow from the inbox

When a human is chatting and wants a scripted path:
  1. Open the conversation in the inbox.
  2. Click Send Flow.
  3. Select a published Flow.
  4. Send it to the contact.
Use this for common routines (collect address, share FAQ, start booking) without typing every step.

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Keyword → Flow pattern

  1. Publish the Flow.
  2. Create an Automation Rule with a Keyword match trigger.
  3. Action: Start a Flow → select the Flow.
  4. Place more specific keywords above broad rules. Leave Default Reply last.

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API and webhooks

  • Use the contacts API to send/enroll a Flow when your system decides the moment.
  • Listen for flow_completed on Webhooks if your backend should continue after the script ends.

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Checklist before you attach a trigger

  • Flow is published
  • Happy path and fallback path tested
  • Channel messaging windows / templates considered for outbound starts
  • Contact fields the Flow expects are documented

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Next

Automation Rules

Full trigger and action reference.

Test and publish

Make sure the Flow is live-ready.